Redefining Event Engagement with AI-Powered Visuals
At iktva 2025, Aramco unveiled a truly captivating experience: an immersive tunnel brought to life by PearlQuest. This cutting-edge installation featured five high-resolution (1.9mm) LED surfaces, enveloping visitors in breathtaking visuals. Outrageously enticing, AI-generated videos flowed seamlessly across the displays, creating an unforgettable journey for every attendee. The tunnel quickly became the event’s undeniable highlight.
The success was clear: every third visitor paused for a photo within the tunnel, a testament to its compelling visual appeal and memorable design. An interactive floor further amplified the novelty, adding another layer of engagement to the experience. This project stands as a prime example of PearlQuest’s ability to craft Immersive Story Spaces that captivate audiences and exceed client expectations for engagement and satisfaction.
PearlQuest’s meticulous execution delivered a masterpiece of modern event technology. The iktva Aramco Immersive Tunnel showcased how advanced LED and AI integration can create powerful, lasting impressions. It redefined event engagement, offering a unique blend of innovation and audience interaction that truly sets a new industry standard for immersive brand experiences.
