Interactive touchscreen kiosk for Oral-B brand activation in Dubai.

Oral-B Interactive Employee Pledge at Burj Khalifa

Captivating audiences through immersive touchscreen storytelling and real-time visual milestones.

 

Your brand mission deserves a platform that commands attention and inspires action. For Oral-B’s recent employee engagement event, we developed a bespoke touchscreen application designed to turn individual commitments into a collective visual triumph. Participants entered their names and personal pledges directly into the interface, sparking a seamless digital interaction.

As the number of pledges grew, the application revealed a progressively vibrant image of the Burj Khalifa. This real-time feedback loop transformed a simple data entry task into a shared, goal-oriented experience. The activation successfully bridged the gap between corporate values and tangible, engaging participation.

Industry standards for the Product & Info Kiosks sub-category highlight high dwell time and user retention as primary success markers. This project exceeded those benchmarks, delivering a streamlined user journey and flawless technical execution. The result was a high-impact activation that left the client satisfied and their workforce deeply connected to the brand’s mission.