How Doritos captured consumer insights and boosted brand excitement through a custom digital catch game.
Energize your product launch with high-stakes interactive gameplay that captures customer interest fast. Under our Gamified Brand Engagements portfolio, PearlQuest created a custom catching game for Doritos Dinamita. Belonging to our Reaction & Dexterity Games sub-category, this digital challenge turned snacking into a fast-paced skill test.
Players registered, then moved their branded pack to catch falling Flamin’ Hot chips before the timer expired. Integrated post-game surveys gathered immediate feedback on crunch, spiciness, and packaging preferences directly from players. By exceeding category standards for interaction time, the activation delivered maximum client satisfaction and valuable consumer insights.
Boost your trade show traffic and supercharge your brand activations across the Middle East, Europe, or Singapore. Streamline consumer lead capture while delivering unforgettable branded entertainment to your audience. Ready to elevate your campaign? Contact us at [email protected] or visit PearlQuest Contact today.