How PearlQuest delivered two high-performance touch applications for Intersec 2023 in record time.
NAFFCO leads the GCC in firefighting innovation, but their ICT and Smoke Management systems involve massive amounts of technical data. For Intersec 2023, your goal was to make this information accessible and engaging for thousands of visitors. We consolidated hundreds of videos and complex datasets into two sleek, interactive touch-based applications.
Our team engineered these robust “Immersive Story Spaces” in a record-breaking five days. These interactive walls allowed attendees to navigate NAFFCO’s sophisticated safety ecosystems with a simple tap. This streamlined approach removed the friction of traditional presentations and captivated the high-traffic trade show audience.
The project set a new standard for interactive surfaces in the region. Visitors spent more time engaging with the content, resulting in higher lead quality and brand recall. By turning static data into a tactile experience, NAFFCO effectively demonstrated their market leadership on the global stage.