Redefining pharmaceutical storytelling through gesture-based navigation.
PearlQuest transformed the Viatris exhibit at Duphat 2022 into an immersive story space. We developed a custom hand-sensor mechanism that allowed visitors to flip through video content using simple gestures. This touchless navigation provided a sleek, modern way for the brand to present complex pharmaceutical data.
The installation featured a dedicated sensor integrated into a complete interactive wall solution. Users navigated various content pieces by simply swiping their hands in the air. This intuitive interface eliminated the need for traditional screens, keeping the focus entirely on the brand’s narrative.
This project achieved high engagement levels typical of premium interactive surfaces. By blending physical movement with digital content, we boosted visitor dwell time and streamlined information delivery. The execution solidified Viatris as a forward-thinking leader at the exhibition, ensuring maximum impact and client satisfaction.